The Reason You Buy Stuff You Weren’t Planning on Buying

Anthony Dufresne Millennial Life Issues, Podcasts Leave a Comment

Marketing Secrets Exposed You’re waiting in line, ready to checkout, and you find yourself surrounded by candy bars, mindless magazines and knick-knacks…what do you do? Well, based on marketing data, you will more than likely grab one of those cheap items and throw it in your basket. This week is all about the mind games marketers and retailers play on you to get you to buy stuff you weren’t planning on buying. Topics include: Why social media marketers give away free pdf’s, cheatsheets and ebooks The real reason McDonald’s is putting ordering kiosks in their restaurants How yogurt stores trick …

Top TV and Radio Producers Share Their Secrets for Personal Branding

Anthony Dufresne Millennial Life Issues, Podcasts Leave a Comment

This week I would like to share with you the 3 most important steps in personal branding that I learned from top TV and radio producers last week in New York. I was fortunate to be able to sit down with over 50 TV, radio and print producers, hosts and writers last week in order to pitch my book “Surrounded by Idiots” and myself as an expert in my field (young adult coach/mentor, Millennial Expert). There were over 120 media representatives there including producers from the Today Show Good Morning America ABC News CBS The View Wendy Williams Dr. Oz …